Apparently, American sports giant NASCAR is planning on expanding its fan base and increasing customer loyalty. In a recent report, the racing organization is said to be preparing to launch up to 500 branded camping grounds over the next decade. In fact, 13 are planned to be constructed this spring.
NASCAR fans are avid campers, with some numbers estimating that over 60 percent are RVers, said Robert Moser, chief executive of NASCAR RV Resorts and co-owner of Morgan RV resorts. “It’s a perfect fit.”