AT&T drew attention last week to its re-branding efforts — with the help of LEDs, of course. As a part of its re-branding initiative, AT&T developed a new logo — which meant the company needed to replace its more than 7,000 signs displayed on its offices and retail locations across the nation — and their new medium of choice was the LED.
Partnering with GE and using one of its LED light designs, AT&T used approximately 2.6 million LEDs to replace both the high-voltage, high-maintenance neon that is often used in small-building signs and less-efficient linear fluorescent lighting, which performs less favorably than LEDs in cold climates. AT&T is expected to save more than 5.8 million killowatt hours worth of electricity, which AT&T reports is roughly the equivalent of planting 950 acres of trees.
AT&T is just one of many companies who are grasping the superiority of LED technology — not only are LEDs better for the environment, but for the bottom line as well. Check out these other institutions and professions ruling in favor of the LED:
- Wal-Mart goes green with new parking lot LED lights.
- Surgeons are finding new ways of lighting up surgery with LED headlamps.
- The Dallas Cowboys install one of the world’s largest LED HD screens in their stadium.
- The USDA is using LED technology for improving the quality of our food.
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Tags: AT&T, GE, LED signage
